Your business never stops.
Neither should your growth.
We turn conversations into commercial opportunities. With artificial intelligence, automation and a direct connection to your CRM.
Every conversation is a growth opportunity.
Your customers ask at any hour.
Your company can answer.
The enquiry arrives on a Sunday night or in the middle of a campaign. What happens in those minutes decides whether there is business.
- WhatsApp Agents
- Holds the conversation on the channel your customers already use, in your brand's voice and within the limits you set.
- Round-the-clock service
- Outside business hours, at weekends and through demand peaks. Whatever it cannot resolve goes to a person with the full context.
- Lead qualification
- The questions that separate an enquiry from a real opportunity. Your team receives what is worth their time.
- CRM integration
- Every conversation stays where your team already works. Nothing is lost in a chat nobody opens again.
Every conversation is a growth opportunity.
From a loose enquiry
to an opportunity in the CRM.
Five moments, under a minute. This is the full journey.
Customer · WhatsApp · Sunday, 22:40
Hi, I need a quote for a 40-person event on 12 November.
Agent · 11 seconds later
Hello. Yes, we handle that format. Is it a corporate event, and is the venue already confirmed?
Customer
Corporate, yes. We are settling the venue this week.
- 01
Qualifies
Corporate event, 40 people, date confirmed, venue pending. A real opportunity, not a loose enquiry.
- 02
Records
The conversation enters the CRM with every detail filled in, tagged and assigned. No copy and paste.
- 03
Hands off
At 9am on Monday your sales team opens the opportunity with full context and knows exactly how to continue.
Nine disciplines.
One engine.
Growth Engine is not one more service alongside the others: it is what happens when CMC's capabilities are connected to each other and put to work on your demand. What goes into each engine is defined per project.
This list is the scope of what CMC integrates, not a set of features switched on by default. Each engine is configured per project: which pieces are included, in what order and across which channels is decided in the diagnostic. Whatever is not implemented yet, we say so.
- 24/7 AI agents
- They answer enquiries, qualify opportunities and automate follow-ups at any hour. The heart of the engine.
- Growth marketing
- The strategy that generates the demand the engine then answers. See more
- CRM and sales automation
- Where the opportunity is recorded, assigned and given a next step.
- Customer experience
- Removing friction from the moments that define the customer relationship. See more
- Loyalty
- Making the relationship outlast a promotion. See more
- Acquisition and conversion
- From first contact to a qualified opportunity, without it going cold on the way.
- Artificial intelligence
- The layer that runs through the whole system, from brief to follow-up.
- Process automation
- Fewer manual handoffs between the channel, the CRM and the sales team.
- Lead generation and follow-up
- So no lead is left without an answer or a next step.
- More customers
- Better conversion
- Higher revenue
- Stronger retention
One conversation.
All your channels.
Customers write wherever suits them and expect the company to remember what they already said. When every channel is an island, that memory is lost.
- WhatsApp BusinessWhere the commercial conversation is already happening.
- Instagram and MessengerWhere an enquiry is born from a campaign.
- Website chatThe visitor who arrives with intent and does not want to fill in a form.
- EmailThe long enquiry and the follow-up that stays in writing.
- Phone and voiceWhat is still a call, with a record of what was said.
Each platform exposes its own API with its own permissions, and both change by moment and by market. Before committing to a channel we confirm what it allows today: we would rather give you a short, certain list.
This is not a hunch.
It is what the market says.
Three figures from a single report, with the methodology in plain sight. We would rather publish auditable numbers than numbers that sound better.
82%
of customer service professionals agree that customer expectations are higher than they used to be.
79%
of service leaders say investment in AI agents is essential to meet current business demands.
6%
is the share of service leaders who do not expect to use agentic AI within the next five years.
Salesforce, “State of Service”, seventh edition. Double-anonymous survey of 6,500 customer service professionals across 40 countries and five continents, fielded between 25 April and 6 June 2025. All respondents are third-party panelists.
All three figures describe customer service professionals and leaders, not end consumers, and they are global: we do not extrapolate them to any single market.
Read the original reportFive steps.
One system.
Growth Engine enters all four stages of the Growth System and connects them end to end.
- 01
Attract
The campaign, content or event that generates the enquiry.
- 02
Connect
The agent replies on the channel the enquiry arrived through, in minutes rather than the next day.
- 03
Qualify
The questions that tell curiosity apart from real intent.
- 04
Convert
The opportunity reaches your sales team with full context and inside the CRM.
- 05
Retain
What was learned goes back into the retention programme and the next campaign.
AI does not replace judgement.
It multiplies it.
For CMC, artificial intelligence is infrastructure: it runs through all four stages of the system, from brief to follow-up. Growth Engine is what that infrastructure does once it is put to work answering demand.
The distinction matters. An agent that answers quickly on top of a commercial strategy that was never defined only accelerates the confusion. That is why we start with the business and not with the tool.
It is not a chatbot with canned answers, nor a promise that AI will sell instead of your team. When an agent cannot resolve something, it says so and hands it to a person with the full context.
Where is your company
losing business?
Let's start by finding out which enquiries are going unanswered and how much of that is recoverable.
We reply in under 48 business hours