CMC evolves
In 1996, Martín Cortés founded SCI E-Marketing and stepped into an almost unexplored digital terrain, combining emerging technology, creativity and brand experiences long before digital marketing was an industry. With bases in Argentina, Mexico and Miami.
This story is not about logos. It is about understanding where attention was going and moving first.
CMC is the answer to that fragmentation. It is not a return to the traditional agency model: it is the evolution of what was learned.
The proposal is new. The experience behind it is not.
Three times the same move.
1996
Digital, before it was an industry.
Founds SCI E-Marketing
2006
Integration, when disciplines were starting to split.
Starts Snap Marketing Solutions
Today
AI, and a fragmentation that came back worse than before.
CMC
Coca-Cola Quilmes Ericsson Telecom Grupo ASSA BMW Sheraton Repsol YPF Toyota Sony Bancomer Banorte Ixe Bank Abbott Laboratories Grupo Posadas Mexicana de Aviación Nortel Anixter City Group Banco Popular de Puerto Rico HP Compaq AT&T Telmex Banamex Lilli Icos Roche Christian Dior Air France Hotel Alvear Xerox Telefónica de Argentina SOCMA
They are not CMC clients. They are the founder's professional track record.